Sparks Grove Grows Seattle Presence

October 14, 2016

Announces Four Additions to Local Team

Announces Four Additions to Local Team

October 13, 2016 (Seattle, Wash.) – Experience design agency Sparks Grove, a division of management consulting firm North Highland, is pleased to announce the expansion of its Seattle presence and the growth of the team in the market. Our diverse and multidisciplinary team in Seattle is passionate about designing and delivering experiences that help our clients grow. New additions to the Seattle market include:

  • Brian Clements, director of insights and analytics: Clements is helping grow the world’s largest brands within the Insights and Analytics practice at Sparks Grove. Since 2000, Clements has designed and built innovative solutions at the intersection of data visualization and unstructured data analysis.
  • Jeff Roberts, director of user experience: Roberts joins the team after consulting for 17 years in the fields of user experience and CRM/marketing, the past three with Sparks Grove in Atlanta.  Roberts is an expert in the field of website usability, UX, eCommerce, digital design & marketing.
  • Katherine Strate, manager of digital strategy: Strate has helped clients solve some of their toughest challenges around customer engagement, customer experience design and omni-channel transformation in B2B and consumer-facing industries. She is a skilled communicator with unique storytelling abilities that make her a powerful agent of change for our clients.
  • Mary Helman, senior marketing strategist: Helman is an experienced marketing strategist focused on improving customer experience and driving growth for clients. She leads teams at the intersection of insights, design and technology to create innovative and practical solutions. She has closely partnered with leading Healthcare and Financial Services companies to create and launch meaningful new experiences, capabilities and brands.

“As we continue to expand our presence, Seattle is a natural fit for Sparks Grove. Both have dynamic thinkers and incredible talent,” said Global Head of Sparks Grove Elizabeth Searcy. “Our team is passionate about bringing together business strategy, experience design and creative execution to help our clients grow, and deliver meaningful human experiences.”

"Across the board, our clients are seeking new and innovative ways to create deep, insightful connections with customers,” said North Highland Seattle’s market lead Julie Rey. “Sparks Grove is well positioned to help, entering the Seattle market with a compelling set of offerings, leading edge insights, a very impressive track record, and insanely talented people. I am thrilled to welcome the team to Seattle!"

About Sparks Grove

Sparks Grove is an Experience Design agency. As a division of global consulting firm North Highland, we apply design thinking to plan, make, and execute human experiences that cultivate growth for clients. We use insight, foresight, strategy, design, and technology to transform businesses to more human-centered, purpose-driven organizations.

If you’re interested in learning more about our approach to experience strategy & design, or how Sparks Grove can help you solve a pressing business challenge, please visit us at www.sparksgrove.com.

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