The North Highland Holding Company, Inc. Elects New Director

February 25, 2014

Press Release

The North Highland Holding Company, Inc. Elects New Director

ATLANTA, November 25, 2013

The North Highland Holding Company, Inc., parent company of global consulting firm North Highland, is pleased to welcome Loretta Penn to the company's Board of Directors. Penn's background in customer growth, retention and measurement, leveraging best practices across various functions, and workforce development and management, reflects North Highland's ongoing commitment to delivering value to clients and shareholders reinforcing the firm's strong culture of excellence for its employee-owners.

As former President and Chief Service Excellence Officer at SFN Group Inc., previously known as Spherion Corp., Penn successfully managed both small and large business units ranging in size to over $1B. She was responsible for growth, profitability, service delivery and other strategic operational direction across 500+ company-owned, licensed and franchised offices nationwide. In addition, Penn developed and led strategies focused on candidate and client retention, ensuring SFN Group Inc.'s service excellence differentiation was effectively communicated. Prior to this, Penn had managed some of the largest client relationships and served as President of the Legal Staffing division.

"Loretta has exemplary expertise in leading large scale innovative initiatives driving customer and employee retention, and we are delighted that she is part of North Highland's Board of Directors. This is an exciting time for our firm, and we look forward to capitalizing on Loretta's fresh perspective and knowledge," said Dan Reardon, board member and CEO of North Highland.

Prior to joining SFN Group Inc., Penn spent nine years in the recruiting and staffing industry as an executive in charge of commercial staffing field operations and a health care business unit. She was previously employed by IBM for 10 years in sales, marketing and executive management positions. Penn excelled in sales and marketing and consistently attained IBM's highest recognition award on an annual basis. Penn was promoted to Marketing and Regional Management positions prior to leaving IBM and embarking upon a career in the staffing and recruiting industry.

"Loretta brings outstanding leadership and deep service excellence experience to the Board of Directors. Her input will be invaluable as North Highland continues to redefine the consulting industry through our strategic, advisory, and execution expertise," said Michael Trapp, non-executive Chairman of the board.

Penn joins North Highland's current board members including: Michael Trapp, Marsha Evans, Robert Guido, Frank Muller, David Peterson, Dan Reardon and Nick Shreiber.

"I am honored to join the North Highland board and work with this exceptional team. I look forward to sharing my experience and contributing to the future direction and growth of this industry leader," said Penn.

Penn is founder and President of PECC, LLC, an executive coaching and consulting company focused on C-level executives and senior management. Penn's training and experience provides clients with expertise in talent acquisition, strategy development and execution, leadership and operational effectiveness. Penn is an accomplished speaker on leadership and the 21st century workforce. Penn also currently serves on the Board of Directors for TECO Energy, Inc. and the Caruth Institute for Learning, Lyle School of Engineering at Southern Methodist University.

About North Highland

North Highland is a global management consulting firm known for helping clients solve their most complex challenges related to customer experience, transformation, performance improvement, and technology and digital. We add value and support our clients across the full spectrum of consulting, from strategy through delivery. We bring the big ideas, then we make them real. North Highland is an employee-owned firm, headquartered in Atlanta, Ga., with more than 3,000 consultants worldwide and 60+ offices around the globe, and has been named as a “Best Firm to Work For” every year since 2007 by Consulting Magazine. The firm is a member of Cordence Worldwide (, a global management consulting alliance. For more information, visit and connect with us on LinkedIn, Twitter and Facebook

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