Matthew KleinManaging Director and Chief Marketing Officer Matt has 18 years of marketing and consulting experience developing global brand strategies and value propositions that resonate with clients and drive sustainable growth. Matt is responsible for North Highland’s Go-To-Market strategy, as well as the firm’s Marketing, Communications, Knowledge Management, and Sales Enablement functions. Previously, Matt was the global head of marketing and communications for a $1.5 billion division of Aon and served as Managing Consultant with Zyman Group. Matt is a Board member for LifeLine Animal Project, which is working to end the euthanasia of healthy and treatable dogs and cats in animal shelters.
He holds a Bachelors of Business Administration (Finance) from Emory University, Goizueta Business School and a Masters of Business Administration (Marketing) from The Fuqua School of Business at Duke University.
Building a Digital Vision for Customer Experience
North Highland helped a leading passenger rail provider reimagine the end-to-end customer experience (CX) with three primary digital channels: the website, the mobile website, and the mobile application. Beginning with strategy and insight development, the project team then worked with the client to co-create a new, seamless experience.Case Study