April 26, 2017 (ATLANTA) - Today, experience design agency Sparks Grove, a division of management consultancy North Highland, announced that Todd Ervin has been named Associate Vice President of Marketing, Agency and Digital Solutions. In his new role, he will be responsible for growing key accounts, service areas and offices, while also leading teams at Sparks Grove.
“We are thrilled to bring Todd’s leadership to the team,” said Elizabeth Searcy, Vice President and Global Head of Sparks Grove. “His passion for delivering meaningful marketing experiences and driving value for clients makes him an asset for Sparks Grove, along with his combined knowledge of both the private and public sectors.”
Ervin has more than 20 years of proven leadership, problem solving, and analytical experience. He brings a wide range of marketing expertise to his new role, including experiential strategy, research, multicultural, and digital. Prior to joining Sparks Grove, Ervin oversaw marketing efforts for leading companies, such as Turner and International Speedway Corporation. Additionally, he served as Senior Vice President and General Manager for multicultural agency Cultur8, driving growth and profitability for the agency. He most recently served as Director of Marketing and Communications for Georgia Tech’s Scheller College of Business.
“I was attracted to Sparks Grove and North Highland due to the unique culture of collaboration," explained Ervin. "That culture and integration with North Highland will challenge me to use all of my skills to work across an entire client organization to deliver value.”
Ervin is a graduate of East Carolina University and holds an MBA from the Walker School of Business & Technology at Webster University.
About Sparks Grove
Sparks Grove is an Experience Design agency. As a division of global consulting firm North Highland, we apply design thinking to plan, make, and execute human experiences that cultivate growth for clients. We use insight, foresight, strategy, design, and development to transform businesses to more human-centered, purpose-driven organizations. If you’re interested in learning more about our approach to experience strategy & design, or how Sparks Grove can help you solve a pressing business challenge, please visit us at www.sparksgrove.com.