Strategic Scenario Planning (What-If Analysis)

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Guide to Strategic Scenario Planning

Expect the Unexpected

Scenario planning, scenario analysis, portfolio analysis, portfolio modeling, what-if analysis – all these fancy terms boil down to the same thing. They're a crucial part of strategic portfolio management, helping organizations adapt to changes effectively.

But here's the catch: scenario planning often gets misunderstood and poorly executed. This guide will assist you in overcoming the challenges of developing multiple scenarios and creating an environment where your strategic analysis becomes more effective and efficient. You'll also learn why an integrated approach to scenario analysis is crucial for strategic portfolio management.

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